Fintech company Rapyd set out to grow their community of developers. We incentivized signups by giving away a trip to outer space, with William Shatner as the contest's spokesman and puzzle emcee. Take a look at the case study to get a sense of the overall campaign, along with some of the specific contributions I made to social, digital, and email components.
These emails may have come from billshatner@rapyd.net, but the dirty secret is they were written by yours truly.
Digital + Paid Social Assets
